Clive to speak on happiness and sustainability at OfficeNext 13
Clive will present his views on the World Green Building Council’s new report and add his recommendations for end user requirements.
Clive’s angle as a branding specialist is how to create clear added value in terms of an organisation’s reputation and image by creating office environments that become first-choices for users and tenant companies.
The event takes place May 14 – 16 at the ARTPLAY Centre for Design in Moscow.
Kaleidoscope mall wins Commercial Real Estate award
We’re delighted to announce that our work for Kaleidoscope has led to it being voted Moscow’s Best Mixed-Use Development in the Commercial Real Estate awards 2013.
Kaleidoscope opened in December 2012 and current footfall averages 26000 on weekdays and 40000 on Saturdays and Sundays.
Kaleidoscope demonstrates latest treatments in creating exciting lighting and digital effects. We were responsible for advising on building layouts and planning provided by the client’s inhouse architects. We then advised on the overall design and detailing of the exteriors. Internally, we consulted on final circulation layouts, escalator locations and formations, interior finishes, lighting, treatments to columns, bulkheads, atriums, ceilings, flooring and balustrade details and fittings.
The scheme has an external area where we provided concepts for landscaping, lighting, signage elements, finishes and furniture, together with a digital pylon feature.
We would like to congratulate our project team and partners who delivered such a successful concept.
Industry Awards for HSBC Global Workplace Concept
We’re delighted to announce that our work for HSBC has received two awards at an evening dinner event in London last night. The successful categories were Best Brand Guidelines and Best Implementation of a Rebrand Across Multiple Markets in the 2013 Transform Awards.
We would like to congratulate our project team who delivered such a successful concept, which has now been implemented in a number of global head office locations. For more information about this project, please visit the following link: http://www.scglondon.com/work/example/hsbc-group/
Our first article on the RVC case study has come out in the monthly Turkish business magazine PLATIN!
We have added a new Case Study on our recent project with Esentai Mall, the first luxury shopping destination opened in Kazakhstan.
Our Chairman, Clive Woodger, was a guest speaker at BBCG Retail Summit in Moscow recently.
You can read his presentation on retail banking trends and issues
We have appointed Catherine Shen as our China Chief Representative. Currently working in our London office, she will return to China in September and we look forward to developing market opportunities together.
One of our recent projects, Integral Business Centre, was opened in May and provides more than 30,000 sq.m. of office space in the South-East area of Moscow. SCG London developed the brand identity and environment concept.
Our Chairman, Clive Woodger, was a guest speaker at the 2012 International Real Estate Exhibition and Forum (REX) in Moscow held by Mall Events.
Take a look at his presentation about Shopping Centre Reconception.
We have added a new Case Study on our recent rebranding project with Russian Venture Capital, one of Russia’s major government-backed financial initiatives.
SCG London creates major destination brand in Moscow.
Galactica Park announced in Moscow.
This unique multi-faceted, 22 hectare development located in the South District of Moscow called Galactica Park, will include Russia’s first destination-based theme park complex, a world-class sports and entertainment arena, hotels, mixed-use retail and a business center. The launch of Galactica Park was announced at a press conference in Moscow on 12th April 2012.
Our Chairman, Clive Woodger, was a guest speaker at the XVI Annual Russian Marketing Association conference in Moscow. Take a look at his presentation “Company Brand Image Development”.
We have recently completed two new projects, find out more by following the links to our case studies section.
Natural Farm Food retailer: Clover & Co
Footwear retailer: Fashion Galaxy
Take a look at it and get in touch with us!
After months of planning, designing and writing, we have finally launched our new website.
Here you can link to the personal blog of our Chairman, Clive Woodger, and our new team blog, Yabber for lively observations and opinions on a variety of topics. You can also check out recent media stories about us, so there will be always something going on here. Make sure you come back!
Thanks to everyone that has made this happen and we hope you enjoy it!
The success of SCG London’s rebranding project for Moskommertsbank was recognised recently at the Best Bank Branch 2011 awards ceremony in Moscow.
Moskommertsbank took 2 awards, “Best Branch Zoning & Layout” and “Best Website” at the event organised by business and finance publication, “Kompania“ and MAGAZAN.ru, the online real estate database.
SCG London has created a new brand concept for Emerald City shopping centre.
Taking inspiration from an iconic Russian children’s story, SCG London has created a new destination brand, the Emerald City shopping and entertainment centre.Planned to open in 2012, the new centre extends over 3 storeys and totals 42,300 sqm in size. It is located Tomsk, which is the largest scientific, cultural and industrial centre in the Siberian federal district and has a population of over 600,000.
Our Chairman, Clive Woodger offers an incisive take on branding issues, covering a wide diversity of subjects. Now in its 5th year, BrandBlab! has been described as one of the most astute and refreshing commentaries in the branding blogosphere.
There's more to our team than just producing great branding solutions. Yabber! is where we share thoughts and opinions about what we’ve found interesting in the world and sometimes rant and rave a little about what excites us.
Take a look at our news and activities from previous years.
Our White Papers and published articles are thought provoking pieces on a wide variety of branding issues and challenges.
Representatives from our team regularly speak at major industry events all over the world.
Please phone Anna Sadovnikova on +44 20 7371 7522 regarding speaking or editorial opportunities, news and events.
Alternatively contact her at: firstname.lastname@example.org